CHINASHOP, launched in 1999, has consistently adhered to its original mission of building an efficient and precise platform for supplier-retailer对接 in the industry. With continuously expanding scale, the exhibition now boasts a massive display area of 100,000 square meters. Its scope of exhibits has broadened to cover the entire industry chain, including retail facilities and equipment, innovative technologies, trending products, and retail brands. The event's on-site activities have also grown increasingly diverse—from Hi-shop to Retail X-lab, from the Dark Horse Zone to VOGUE Trends, and from the Consumer Goods Channel Selection Fair to the CCFA New Consumption Forum series. Its extensive coverage, in-depth expertise, and large number of participants have made it a must-attend premier event in the retail industry each year. The term "CHINASHOP" has become synonymous with gaining insights into and exploring the full spectrum of retail in China.