Ministry of Commerce of the People's Republic of China 
Franchise China was launched in 1999 in Beijing. Approved by the Ministry of Commerce and organized by the China Chain Store & Franchise Association (CCFA), it is a comprehensive professional franchise exhibition. Its scope covers multiple sectors, including catering, retail, lifestyle services, and suppliers from the upstream and downstream chains. Renowned for its rigorous selection process, Franchise China has become a benchmark event in the franchise sector and is hailed as the "barometer of China's franchise market." The Beijing edition will be held concurrently with the CCFA New Consumption Forum—China Franchise Conference & Lifestyle Services Development Conference, gathering over 1,000 franchise professionals to explore market trends for 2026. The WFC World Franchise Congress will also take place at the same time and venue. As the rotating host country, the event will bring together association leaders, top brands, and investors from over 40 countries, charting a new course for global franchise collaboration.
Building on the legacy of previous editions, Franchise China 2026 continues to offer an extensive and diverse showcase. To date, brands from various sectors such as full-service restaurants, fast food, coffee, tea beverages, bakery, discount retail, specialty stores, franchised outlets, entertainment, education and training, home living, and lifestyle services have confirmed their participation.
Date
- 2026.05.29-05.31
- Founded in:
- Interval: Once a year
Venue
- China National Convention Center
- China-Beijing
- Opening Hours: 9：00-17：00
Industry
- Industry Sector
- Retail, Wholesale Business, Distribution, Franchising,Service
- Main Product Groups
- Food & Beverage Industry Education Industry Retail Industry Service Industry Service Providers
Sponsor
- China Chain Store & Franchise Association
- Tel ：010-68091017
- Fax：
- http://www.ccfa.org.cn/portal/cn/index.jsp
Event official website
- Project team
- Tel ：010-68091017
- Fax：
- https://www.chinafranchiseexpo.com/
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